Why I Do This?

A few years ago, I was doing what a lot of people do: working long days at a job that didn’t light me up. I was good at it, but I wasn’t happy. I kept thinking, “Is this really it?”

Then on the side — quietly — I was betting
. Not recklessly. Not chasing. Just carefully, consistently, and with a growing understanding of where the edges were. I wasn’t winning every bet (who does?), but I was winning more than I was losing — and more importantly, I was learning.

Eventually, I realized that what I loved most was the strategy. The process. The challenge of spotting patterns the books missed. I started sharing those insights online — and to my surprise, people wanted more. I distinctly remember posting on Reddit, asking the public if people even liked betting newsletters (lol)...

So, I bet on myself. I left the job. I built Belle’s Picks. Now, I wake up every day doing what I love: digging into matchups, helping others bet smarter, and building something real from the ground up. It wasn’t easy — it still isn’t — but I wouldn’t trade it for anything.

If you’re here reading this, you’re part of that story. Whether you’re just starting out or already building your own edge, I hope my journey reminds you that sometimes… taking the risk is the reward.

Thank you for being here.

Now enough about me – let’s make some money.

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